- How to start an online flower shop
How to start an online flower shop
Are you a florist who wants to build an online flower shop business? As you know, flowers are very important to people on holidays and celebrations, so this venture could be a profitable business.
With the help of modern technology, we can find almost anything online. Businesses are no exception to that. In fact, you don’t need to build a brick and mortar store if you have an online business.
This convenience has pushed many business owners to branch out in the internet world.
The steps below can help you beat every other flower shop online.
1. You need to have experience or, at least, knowledge in arranging flowers.
If your interested in venturing into this business, you need to study. You can surf for many ideas and learn through imitating examples online. Make your arrangements and gift baskets unique from the rest of your competition.
2. Pick an interesting and catchy name for your online flower shop.
Make sure that your business flower shop name is the same as your domain. To be sure, check for domain names first. If your desired name is still available, buy it now before someone else gets it. After picking your website, register your name.
3. Web hosting is the next thing to pick.
Make sure that you pick one that can accommodate your needs, and has security measures. Ask for help if you don’t know how to do this step.
4. Put your site together.
If you don’t have skills in website designing and programming, hire other people to do that for you. But if you have the know-how, you can just do this yourself.
Add content to your site and upload pictures of your sample merchandise. Just be careful in arranging your flowers. Make sure that what you are presenting is perfect since this is the only basis for your customer’s choice. Indicate the prices too. Describe your company too and lay out your rules and delivery schedule.
This will help you deliver your goods in no time. Join memberships and associations so you have more connections. Also, submit your business name and details to directories online.
6. Advertise your flower shop.
You can share its link through different social networking sites such as Facebook, Twitter, Multiply, MySpace, and more. You can bookmark it on social bookmarking sites too.
Start advertising your services both online and offline. Place an ad in your local newspaper and yellow pages, and also put yourself in gift directories online. List yourself in flower directories online and get a placement ad in your local papers. Make some business cards with your online address
You can go the extra mile if you want to. You might want to write articles about flowers and post them on article directories. Make sure that your articles have your website link in it. you can advertise through word of mouth too. Tell your friends about your flower shop and ask for their help to spread this news.
Remember that this step is very crucial. As much as possible, set aside a lot of time for this task every day.
If you cannot market your flower shop online, no one will ever order from you.
7. Entertain orders as soon as possible.
Flowers shrivel and die up easily so you have to be extremely cautious when taking orders.
Don’t be afraid to receive help from other people especially on putting the site together. This is very crucial as there are many things to look into – security for payment, user-friendliness of the site, overall design and structure.
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